Precon - From boring to brilliant: Mastering the art of report design with Mara Pereira

Embark on a transformative journey in our one-day intensive workshop, where the mundane world of standard reports is reimagined into a realm of brilliant storytelling and design.
Whether you're a seasoned professional or just diving into the world of data visualization, this session is your opportunity to master the art of turning data into visually stunning and insightful stories.

> Morning:
We begin with a deep dive into the essentials of report design. You'll learn how to effectively gather requirements and map user journeys to understand your audience better. We'll also cover key UX principles, including color theory and grid systems, breaking these concepts down into practical, easy-to-understand elements.

- Requirements Gathering for Report Design
- User journeys
- UX theory:
Visual Design/UX Principles
Color Theory
Grid Systems/Layouts

> Afternoon:
After a well-deserved lunch break, it's time to put theory into action. Using real data from the Austin Animal Center, we'll explore how to creatively design reports. You'll see firsthand how AI can aid in design, and we'll get hands-on with Figma to create visually engaging reports. This practical session is designed to equip you with the skills to apply what you've learned directly to your work.

- Use case: Austin Animal Center
- Getting ideas for report design
- Using AI for report design
- Report design with Figma

Note: This session is tool agnostic, the concepts we will cover can be applied to Power BI or any other BI Reporting tool